If you’re running your own business or working in email, you’ll expect that your emails arrive safe and sound in your recipient’s inbox.

What you’d least want, of course, is that they end up in the spam folder.

To reduce the chances of this happening, one of the things that you can do is use a Dedicated IP.

Boosting your chances of avoiding the spam folder is just one of the advantages of using a Dedicated IP in your email.

At the same time:

• Establish and be accountable for one’s own IP reputation –your emails won’t get grouped with other less diligent senders and therefore ensures better Inbox placement
• Easier to troubleshoot the root cause of deliverability issues – dedicated IP address allows you to measure and interpret IP address reputations in products like Return Path’s Email Intelligence Suite
• Eligible for Return Path Certification which provides qualified senders an average 27% increase of inbox placement
• Segmentation on multiple dedicated IP addresses allows senders to segment based on the message type, or engagement level, etc.
• Protect critical mail streams (transactional mail)

But, it comes down to what you need to run your business. Shared IP addresses would probably suit seasonal mailers and low-volume senders the best.

At the same time, from a Shared IP, if one or more users send spam, all users in that group (ip address) could be marked as spammers. In the case of a Dedicated IP, only you would use it, so your campaigns,emails,marketing or anything will depend on your actions alone.

Yes of course, simply update your nameserver so the domain can connect to our server. Then you can start using our Email Hosting once purchase was made. 

Or even better, simply transfer your domain to us, same billing, same support for piece of mind.